Listening / Business & Careers / Own Or Be Owned
Own Or Be Owned
Build a Business So Good It Doesn’t Need You
Codie Sanchez
- Written by
- Codie Sanchez
- Read by
- Codie Sanchez
- Length
- 6 hrs 38 min
- Rating
- 4.8 / 5
- Publisher
- Contrarian Thinking Press
- Released
- 2026-09-21
Shelved under
What it is
You didn't start a business to work 80 hours a week and feel broke on paper.
But here you are. The "we're not going to make it" fear. The 3 am panic. The quiet realization that working harder isn't fixing anything. It's keeping you stuck.
Codie Sanchez has been there. She's also been on the other side. She built a nine-figure holding company across laundromats, car washes, roofing companies, and service businesses that now print cash whether she shows up or not. Along the way, she learned the lesson most owners never get told: Heroics don't scale. Systems do.
In Own or Be Owned, Sanchez hands you the private equity playbook the pros use to turn ordinary businesses into ones you actually enjoy running. This is the same playbook her advisory group, the Contrarian Boardroom, has used to help 14,000 owners scale.
Here's what you'll learn:
- The Owner Score. A 10-minute diagnostic across 12 dimensions to find out if you own a business or it owns you. Plus the exact moves to fix every weak score.
- The 12 P's. The framework for diagnosing the most painful problem in your business and fixing it before it costs you another quarter.
- Pricing that prints. How underpaid owners become high-margin operators without losing customers (most owners are leaving 30-50 percent on the table).
- The hiring filter. How to attract A-players to a Main Street business and avoid the bad hires that cost you six figures and your sanity.
- The one-page dashboard. Run your entire company at a glance. This is the same scoreboard the best operators check every Monday morning.
This is the manual most CEOs never get. It's not for slackers, dreamers,
On the charts
Last charted October 19, 2026. Its best position was 1 on New releases in Business & Careers, reached September 21, 2026. Seen on 6 charts over 38 days of readings, the first on September 3, 2026.
| Chart | Best | Days | Last seen |
|---|---|---|---|
| Business & Careers | |||
| New releases | 1 | 24 days | October 19, 2026 |
| Bestsellers | 1 | 15 days | September 27, 2026 |
| Apple Books | 7 | 23 days | October 17, 2026 |
| All audiobooks | |||
| New releases | 1 | 3 days | September 23, 2026 |
| Bestsellers | 8 | 5 days | September 23, 2026 |
| Money & Finance | |||
| Apple Books | 7 | 23 days | October 17, 2026 |
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